CASE STUDY
OFF SITE MANUFACTURING WEBSITE
Marketing Options redesigned Off Site Manufacturing Technologies’ website to better reflect their precision machining expertise, delivering a modern, responsive experience that clearly communicates capabilities, quality, and industry leadership.
The Challenge
Off Site Manufacturing Technologies’ existing website no longer reflected the precision, capability, or professionalism of their machining operations. While the company serves demanding industries—including heavy-duty diesel, aerospace, military, and automotive—their digital presence told a different story.
Key challenges included:
- An outdated visual design tied to legacy branding
- A cluttered layout that made it difficult to navigate products and services
- Limited visual hierarchy, making key differentiators hard to identify
- A desktop-first experience that did not meet modern responsiveness expectations
- A homepage that lacked a clear value proposition or conversion focus
Off Site needed a modern website that elevated their brand, clarified their capabilities, and aligned their online presence with the quality and precision of their work on the shop floor.
The Solution
Marketing Options approached the redesign with a focus on clarity, structure, and industrial credibility. The goal was not only to modernize the look and feel, but to create a website that worked harder as a sales and communication tool.
We began by rethinking the site architecture, organizing content around how customers actually evaluate machining partners—products, services, quality, and industry experience. From there, we developed a cleaner, more structured visual system that emphasized:
- Precision and reliability through restrained typography and color usage
- High-quality product imagery to showcase machining detail
- Clear calls-to-action that guide users toward products, videos, and contact
- Improved navigation for faster access to key information
The homepage was redesigned to immediately communicate Off Site’s capabilities and industries served, while secondary pages reinforced their expertise in CNC machining, quality inspection, and program management. The updated design also improved responsiveness across devices, ensuring a consistent experience for users whether on desktop, tablet, or mobile.
The Result
The redesigned Off Site Manufacturing Technologies website delivered a more modern, professional digital presence that aligns with the company’s reputation for precision machining and quality.
Results included:
- A cleaner, more intuitive user experience
- Improved visual hierarchy that highlights products, services, and expertise
- A modernized brand presentation that feels current and credible
- A responsive website built to support ongoing growth and content updates
The new website positions Off Site Manufacturing Technologies as a capable, forward-thinking machining partner—reinforcing trust with existing customers and making a stronger first impression with new prospects.
Before
After
